How to submit a guest article to TechToday

Submit a guest article to TechToday’s newsroom

Since our founding year in 2013, TechToday has received emails and private messages from prospective guest writers eager to share their thoughts and expert opinions with our readers. These requests, which we are honoured to receive, show us the gaps in our guest contribution processes. 

We spent time carefully assessing these gaps, and I am pleased to share that we have come up with an improved guest submission guide. 

This guide will tell you everything you need to know about submitting a guest article to TechToday. I encourage you to read through it carefully and make notes about our expectations regarding writing style, word count, subject matters, and tone/voice. 

Our goal is to open up TechToday’s newsroom to a diverse range of opinions and articles. Our stories aren’t told in echo chambers and silos. Instead, we want to hear from everyone — industry leaders, experts, specialists, content creators, and anyone passionate about Africa’s technology and business ecosystem. 

How to pitch a guest post to TechToday

Going forward, we will no longer accept guest pitches via email. Instead, we welcome you to complete this form to submit a draft of your guest post or a detailed pitch. 

A member of our team will read and review your submission. 

Due to the high volume of emails we receive per day, we might not respond to every submission with detailed and constructive feedback.

Therefore, please feel free to submit your post to another publication if you do not hear from us within five to seven business days

Guest Article Review Process

At TechToday, we are committed to maintaining the highest standards for the content we publish. To ensure that every guest article meets our editorial guidelines and aligns with our focus areas, we have implemented a thorough review process. This process helps us deliver insightful, relevant, and well-crafted content to our audience while providing authors with valuable feedback and a platform for their work.

Initial Submission: Authors start by submitting their guest articles through the provided submission form. It is important that these articles stick to the guidelines set by TechToday, including word count and topic relevance, to ensure they align with the platform’s standards.

Preliminary Screening: Once submitted, the appropriate editorial team, which specialises in the article’s niche or topic, performs a preliminary screening. For example, if the submission is about cryptocurrency, the screening process will be handled by a team of crypto experts. This ensures that the article is reviewed by individuals who are knowledgeable about the subject matter. During this stage, the team ensures basic compliance with guidelines such as originality, relevance, and word count. Articles that do not meet these basic requirements are rejected, and authors are notified why their submission was not accepted.

Content Evaluation: Articles that pass the preliminary screening move on to a more detailed content evaluation. During this stage, the editorial team assesses the quality, coherence, depth of analysis, and how well the content aligns with TechToday’s focus areas. Additionally, fact-checking is performed to ensure that all information presented in the article is accurate and reliable.

Editing and Feedback: If an article meets the required standards during content evaluation, it proceeds to the editing stage. Here, the article undergoes refinement for clarity, grammar, and overall style to ensure it meets the high editorial standards of TechToday. In some cases, authors may be asked to make revisions to their articles based on the editorial team’s feedback.

Final Approval: After the editing process, the article is reviewed by the senior editor for final approval. This final review ensures that the article is ready for publication. Once an article is approved, it is scheduled for publication, and the author is notified of the upcoming publication date.

Publication: After the article is published, the author receives a link to their article on TechToday. They are encouraged to share this link within their networks to maximize the reach and impact of their content. This step helps to promote both the author’s work and TechToday as a platform for high-quality guest content.

How to pitch a guest post to TechToday

TechToday articles fall between 800 – 1000 words, although we have run shorter and longer pieces in the past. But we are open to guest articles falling between 800 – 1,500 words.

You are welcome to include audio, video, illustrations, and images within your guest post. 

Please note that your in-article designs and illustrations must closely align with our existing design style. We reserve the right to modify or replace a feature image where necessary. 

Things to keep in mind

We thoroughly fact-check our published articles and essays, so you must include sources (hyperlinks and footnotes work) for claims made in your guest submission. 

Our submission form includes a field labelled ‘‘bio”. When filling out your bio, clearly state how your personal or professional background connects to the points and arguments in your submission. 

Please do not treat TechToday’s guest submission process as an opportunity to ”run” free press. Guest submissions that read like press releases or product white papers will be rejected.

Let’s talk relevant topics and subject matters

TechToday accepts guest essay submissions that contain coherent arguments and express unique opinions about Africa’s tech and business ecosystem. 

We want to read analytical and well-thought-out essays about technology, innovation, good governance, and business in Africa. So go hard or go home. 

Some of our relevant topics include technology, business, good governance, data and policy, emerging markets, and culture.

What makes an excellent guest article

The writing is sharp, intelligent and conversational. Yes, all at the same time. Don’t waste too much time perfecting flowery language and lengthy introductory paragraphs. Keep your opening paragraph brief and launch right into the meat of things. 

The author maintains an authentic voice and carries their readers along from start to finish. Although our editorial team will carefully comb through accepted guest articles, we expect guest authors to be their own editors. 

Shared opinions and ideas are original and future-minded. This means that your guest article must strike a balance between exposing problems and recommending solutions.

What happens when we say “yes”?

We will edit your article by checking for style, grammar, and tone. Most changes are minimal, but if your guest article requires deep editing, we will send you a note. After we share, we will notify you via email with the article link. 

Please note that we do not expect accepted guest submissions to be published elsewhere unless otherwise discussed and agreed upon. 

What happens when we say “no”?

Don’t be too hard on yourself. TechToday is the respected publication it is today because high standards were set from the beginning. You are welcome to submit a guest pitch in the future. 

If you have any questions, email editor@techtoday.ng 

Guest Article Submission Form

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