Global smartphone giant Infinix has expanded its footprint in Nigeria with the grand opening of a flagship retail outlet at Jabi Lake Mall, Abuja. The launch event highlighted Infinix’s commitment to innovation, lifestyle technology, and community engagement, while also unveiling its latest premium device, the Infinix GT 30 Pro.
Abuja Flagship Store: More Than a Retail Space
According to Bamidele Akande, Retail Manager of Infinix Nigeria, the Abuja outlet was strategically located in the nation’s capital to strengthen connections with its growing customer base.
“Jabi Lake Mall represents a vibrant mix of lifestyle, technology, and entertainment. For us, this store is more than a retail outlet; it’s an experience hub,” Akande said.
The flagship store aims to blend innovation and community interaction, reflecting Infinix’s evolution into a lifestyle technology brand.
Infinix GT 30 Pro: A Gaming Flagship for Performance Enthusiasts
The spotlight of the event was the unveiling of the Infinix GT 30 Pro, a high-performance gaming-focused smartphone designed for tech and esports lovers.
- The GT 30 Pro delivers stable 120–144 FPS gameplay, with certification from leading titles such as PUBG Mobile, Call of Duty Mobile, and Mobile Legends.
- Only 30 units of the device are available in Nigeria, making it a rare collector’s item.
- The launch reflects Infinix’s growing influence in the African esports ecosystem.
Dignitaries and Guests Celebrate Infinix’s Investment
The ceremony was attended by Dr. Yomi Omogbehin, Permanent Secretary at the National Assembly, who commended Infinix’s investment in Abuja, noting its role in job creation, youth empowerment, and city growth.
Celebrity appearances included Bisola Aiyeola, Kenny Blaq, Saga Adeolu, Papeeyah, and MC Miti, adding glamour to the opening.
Strengthening Esports and Youth Culture in Africa
As part of its broader gaming strategy, Infinix announced a partnership with PUBG Mobile for the 2025 PUBG Mobile Africa Cup, which concluded in Kenya with a prize pool of $8,000. The GT 30 Pro served as the official tournament device, proving its competitive gaming capacity.
Fans at the Abuja launch enjoyed a Gaming Fan Festival, featuring cosplay, cheer squads, interactive fan challenges, and raffle draws with prizes including smartphones, appliances, and accessories.
A Hub for Innovation and Community
Closing the event, Oluwayemisi Ode, PR Manager for Infinix Nigeria, emphasised that the Jabi Lake Mall flagship store was designed as more than a commercial outlet.
“The new Infinix store is a hub for innovation, creativity, and community. Launching our GT 30 Pro here is a strong statement that we are committed to driving the future of smart living and performance-driven devices,” she said.
Conclusion
The opening of Infinix’s Abuja flagship store and the launch of the GT 30 Pro mark a bold step in deepening its presence in Nigeria. By blending technology, lifestyle, and esports, Infinix continues to empower Nigerian youths and position itself as a leader in performance-driven smartphones across Africa.