Top 10 Nigerian Fintechs by Social Media Following as of October 2025

In Nigeria’s fast-evolving fintech ecosystem, digital finance companies are not just competing for app downloads; they’re also fighting for visibility and engagement on social media.

From financial education to product launches, platforms like Facebook, Instagram, X (formerly Twitter), and LinkedIn have become vital tools for fintech brands to connect with millions of users.

These platforms act as digital storefronts, customer service desks, and marketing hubs rolled into one. A strong social media presence goes beyond follower numbers; it reflects a brand’s trustworthiness, visibility, and influence. Through consistent storytelling and active engagement, fintechs are building trust and shaping how Nigerians perceive financial technology.

Below are the top 10 Nigerian fintech companies with the largest social media followings as of October 2025.

1. PalmPay — 1.46 Million Followers

PalmPay tops the list with a commanding 1.46 million followers across major platforms. Facebook (843k), X (234k), LinkedIn (209k), and Instagram (180k).

Since its launch in 2018, PalmPay has grown into one of Africa’s leading digital payment platforms. It offers services such as savings, bill payments, and merchant transactions, serving millions of users.

In 2024 alone, PalmPay paid out over ₦4 billion in savings returns, reflecting its focus on financial inclusion and user empowerment.

2. Opay — 1.14 Million Followers

Close behind is Opay, another fintech giant with 1.14 million followers. Its base is distributed across Facebook (519k), X (307k), Instagram (253k), and LinkedIn (61k).

Founded in 2018, Opay provides mobile money, transfers, bill payments, and savings, while also offering offline banking for users without smartphones.

Opay’s strong multi-platform presence highlights its broad appeal and effective digital marketing.

3. Moniepoint — 715,000 Followers

Moniepoint boasts a total of 715k followers, with most on Facebook (362k), followed by LinkedIn (158k), Instagram (120k), and X (75.7k).

As one of Nigeria’s unicorn fintechs, Moniepoint offers digital banking and loans for individuals and businesses.

In 2025, it launched its “Made for Your Progress” campaign featuring football star Victor Osimhen, showcasing its commitment to personal and entrepreneurial growth.

4. Kuda — 608,000 Followers

Kuda, Nigeria’s “bank of the free,” has 608k followers, with large audiences on X (214k), Instagram (176k), LinkedIn (156k), and Facebook (62k).

Founded in 2019, Kuda is a digital bank offering free transfers, zero maintenance fees, and smart budgeting tools.

In July 2025, Kuda introduced a multicurrency wallet supporting USD, GBP, EUR, NGN, and CAD — expanding its reach among Africans abroad.

5. PiggyVest — 595,000 Followers

PiggyVest commands 595k followers across Instagram (263k), X (220k), LinkedIn (58k), and Facebook (54k).

Founded by Odunayo Eweniyi, Somto Ifezue, and Joshua Chibueze, PiggyVest remains Nigeria’s most popular digital savings and investment platform.

In early 2025, users saved an impressive ₦2.6 trillion, averaging ₦47,000 every second, proof of its dominance in personal finance and wealth-building tools.

6. Interswitch — 518,000 Followers

Interswitch maintains 518k followers, led by its massive LinkedIn audience (413k), followed by X (49.7k), Facebook (41k), and Instagram (15k).

Founded in 2002, Interswitch is a pioneer of digital payments in Africa, known for products like Quickteller and Verve.

Its strong B2B reputation makes it a key fintech player serving banks, merchants, and developers across the continent.

7. FairMoney — 468,000 Followers

FairMoney has built a community of 468k followers: LinkedIn (204k), Facebook (159k), Instagram (74k), and X (31k).

As a digital lender, FairMoney processes over 15,000 loans daily, offering personal and SME loans up to ₦5 million.

It has diversified into savings and debit cards, managing ₦35 billion in deposits and 210,000 monthly card transactions.

8. Flutterwave — 436,000 Followers

Flutterwave commands 436k followers, with a dominant presence on LinkedIn (224k), X (147k), and Instagram (65k). Notably, it does not operate a Facebook page.

Founded in 2016, Flutterwave provides global payment infrastructure for African and international businesses.

Operating in over 30 African countries, it’s recognised as a leading cross-border payment enabler connecting merchants and users worldwide.

9. RenMoney — 428,000 Followers

RenMoney’s 428k followers include Facebook (320k), LinkedIn (52k), Instagram (40.7k), and X (15.9k).

A licensed microfinance institution, RenMoney provides personal and business loans up to ₦6 million and offers in-app features for airtime purchase, bill payment, and free transfers.

Its content strategy centres on financial empowerment and customer education.

10. Palmcredit — 403,000 Followers

Rounding off the list is Palmcredit, with 403k followers, primarily on Facebook (391k), followed by X (8.8k), LinkedIn (2k), and Instagram (1.5k).

Operated by Newedge Finance, Palmcredit specialises in unsecured digital loans for low- and mid-income earners, with loan limits up to ₦800,000 and flexible repayment options.

It offers device financing and nano-loans with a fully paperless application process.

Conclusion

Nigeria’s fintechs are not only redefining financial access, they’re reshaping digital engagement.

Brands like PalmPay, Opay, and Moniepoint dominate with millions of followers, proving that social media influence has become a vital part of the fintech growth strategy.

As competition deepens, the most successful fintechs will be those that blend innovation with an authentic online connection, turning followers into loyal users.