Binance Junior Launches as Parent-Controlled Crypto App for Kids and Teens Aged 6–17
Binance has introduced Binance Junior, a new parent-controlled digital finance app designed to help children and teenagers aged 6 to 17 learn about money, savings, and digital assets in a safe, structured environment. The app functions as a sub-account under a parent’s main Binance account, giving adults full control over permissions, funding, and oversight.
According to Binance’s newly appointed co-CEO, Yi He, the platform aims to empower families and equip young people with early financial knowledge that will support long-term independence. She emphasized that financial literacy has become increasingly important as technology and money rapidly evolve.
This explainer outlines how Binance Junior works, its safety features, and how parents can set it up for their kids.
How Binance Junior Works
Binance Junior is built to serve as an educational bridge between family budgeting and the world of digital assets. Rather than acting as a trading platform, it provides a savings-based experience that helps young users understand financial discipline.
Key features include:
1. A Controlled Sub-Account Under the Parent Profile
Parents create and manage the junior account directly from their main Binance account. This ensures adults maintain complete authority over all activities.
2. Savings-Only Structure (No Trading Allowed)
Binance Junior blocks buying, selling, or swapping cryptocurrencies. Instead, funds deposited into the account can be placed into Binance Flexible Simple Earn, where they generate passive yield—similar to a digital savings jar.
3. Easy Funding Options
Parents can fund the junior account directly from their Binance wallet or receive on-chain transfers. Children can view their balance and monitor their savings growth, encouraging conversations about responsible money habits.
4. Kid-Friendly User Interface
The app has a simplified design with clear menus and easy navigation, making it accessible to younger users and families new to crypto.
Safety Features and Parental Controls
Binance emphasises safety and visibility as core priorities for the app. Every action within Binance Junior is governed by parental approval.
Full Parental Oversight Includes:
- Permission control: Parents approve all settings and account actions
- Transaction visibility: Adults see every deposit, transfer, or movement
- Strict transfer restrictions:
- Children cannot send funds to external adult accounts
- Withdrawals remain limited
- Age-based permissions:
- Users aged 13+ may initiate transfers, but only to the parent’s account or approved junior accounts
- Local laws may further adjust eligibility
Daily Limits and Real-Time Notifications
Transfer amounts are capped daily to prevent large fund movements. Parents also receive instant notifications for every action taken inside the Junior account.
Emergency Shutdown Option
Parents can freeze or disable the junior account immediately if needed, providing a strong safety net and instant control.
Binance Junior as Part of Binance’s Family Finance Strategy
The launch of Binance Junior comes alongside Binance’s wider focus on financial education. The company recently released “ABCs of Crypto,” a children’s book introducing concepts like blockchain, digital safety, and types of digital currencies through simple illustrations.
Yi He noted: “Parents can take the first steps to prepare for their children’s financial future and equip them for the future financial landscape.”
She added that Binance Junior helps families build healthy financial habits that children can carry into adulthood.